Predictive Analytics
Google has applied the methods successfully across its enterprise. Netflix keeps users' queues packed through it. Pandora is reinventing the radio with it.
Before Google, internet search was sorting through 1,000 items. Google simplified internet search to the 3 most likely to match a user's need. Google beat Dogpile and Yahoo by applying predictive analytics.
Recommendation engines will improve online stores by turning searching into finding and in return improve the company's profit.
Friday, May 28, 2010
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